SAM & ITAM Practice

Software asset management (SAM) is the practice of tracking what software an organization owns, deploys and uses, so it can stay compliant and control cost; IT asset management (ITAM) extends the same discipline to hardware and cloud services. Articles here cover building and running the function: discovery and inventory data, choosing SAM tools, processes such as joiners, movers and leavers, governance and ownership, maturity, and careers in the field.

Which is better for your business: an IT Asset Management Tool or a Software Asset Management tool?

By Alex Cojocaru | December 15, 2022

IT asset management (ITAM) and software asset management (SAM) are two distinct technology asset management…

How to use ITAM tools to uncover actionable insights

By Alex Cojocaru | December 9, 2022

ITAM, or Information Technology Asset Management, refers to the practice of managing and optimizing the…

How to choose the right software asset management tool for your business

By Alex Cojocaru | December 3, 2022

There are many benefits to using a software asset management (SAM) tool for businesses. SAM…

Licensing 101: what is it, and why should you care?

By Alex Cojocaru | November 28, 2022

If you’re in the software industry, then you know that licensing is a big deal.…

The 10x ITAM Manager

By Alex Cojocaru | October 21, 2022

In the software engineering industry, there’s a myth that talks about a special kind of…

The Software Licensing of Robots

By Alex Cojocaru | April 27, 2022

In my latest guest article for The ITAM Review, I’m opening the conversation on the upcoming…

Three interesting insights on SAM tooling that we found out doing interviews

By Alex Cojocaru | March 14, 2022

Over the past six months, we’ve been conducting a series of casual interviews, “Friendly conversation(s)…

Commoditisation of SAM

By Alex Cojocaru | June 29, 2021

In recent decades, we saw a change in consumer behavior, disrupting traditional business models across…

Tech Driven IT Asset Management

By Alex Cojocaru | January 30, 2021

We don’t believe that the adage, the reporting is only as good as your data,…